November 24, 2009 4 Comments
No, I am not referring to Google’s less than free strategy (courtesy of @itomuta) but to the attitude of some manufactures to disclaimers on food allergies.
Thank you for your email.
Please accept our apologies for the confusion regarding our gluten-free products.
Some of our products are gluten-free and this is clearly stated on the label, and on the dietary information on the individual items’ pages on the website. However they are all produced in the same environment as products containing gluten and therefore may contain gluten traces.
Please do not hesitate to contact us should you require further assistance.
Customer Experience Team
Hotel Chocolat Ltd
How can something be free of “X” but contains traces of it? This is equivalent to a software company saying “this is my code but it may contain traces of someone else’s!” If the SW industry can’t get away with it, why do we allow the food industry to do it?